Ebony T. Grimsley-Vaz is the PR/Marketing Track Captain for Startup Week Tampa Bay and owner of Above Promotions, a digital marketing and public relations company in Tampa and the author of the book titled, "Because You're Small: Effective Marketing Strategies for Immediate Implementation". With over 10 years and 70+ brands, Ebony has had the opportunity to work with campaigns for large businesses such as AT&T, AAA, AOL, Cold Stone Creamery and Verizon Wireless to smaller national and international businesses and non-profit entities like the University of South Florida. She has been featured on MSNBC.com, Food and Wine, Social Media Today, BizBash, AdWeek, PR Daily, Yahoo.com, the Retail Customer Experience, Business 2 Community, NewsOne.com and other publications, an industry speaker and is also a contributing writer on diversity and technology for Moguldom.com.